Corporate Profile
History
Since incorporation in 1996, Popular Rent A Car has
grown from a modest fleet of 7 cars to more than 300, making it one of
the leading car rental companies in Singapore! It is no surprise,
judging from the High Standard of Customer Service, Focus Towards
Excellence, and the Ability to Innovate, that Popular Rent A Car has
come to this stage.

As part of our move towards expansion and
globalisation, we have undertaken a major facelift to our corporate
website, to offer value-added information and services to our customers
and business partners.
The urge to create and innovate has brought honour to
our current and future developments. We aim to be the FIRST car rental
company to flow with the bandwagon of technology to incorporate car
rental business to the next era.
Apart from our core business, we are also involved in
carsharing, new and used car sales, hire purchase and insurance
services. These areas are closely linked to the core competencies of the
Company, and we intend to leverage on the services that have been built
to further enhance our growth potentials. Popular Rent A Car has been
actively undertaking new business opportunities and ventures for future
development and expansion.
Achievements

With our vision to be the leader in Customer Service,
we are the FIRST car rental company to participate in the
On-The-Job-Training Programme (OJT) endorsed by the Standard
Productivity and Innovation Board (SPRING). This is a highly recognised
programme to enhance and develop a formidable workforce to meet the
challenges of increasing job complexity. We are proud to be the FIRST
car rental company in Singapore to be awarded the
National Model Car Rental Company by the SPRING, to set the service standards for the industry.
Mission
At
Popular Rent A Car, our mission
is to offer total mobility of quality car rental service to our
customers and the community by incorporating the latest technology and
personalised services. We also aim to create a happy and conducive
environment for our staffs to help promote their personal developments